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Magnifying Glass Icon Personalized Pharma Campaigns Powered by ML

Challenge Pharmaceutical companies possess vast amounts of data, yet often there are challenges to leverage it effectively in their advertising campaigns for drugs. Campaign decisions by  advertising companies are primarily made based on prior experiences and intuition rather than data-driven insights. The challenge lies in harnessing data about doctors’ historical engagement, demographics, and affinity to […]

Magnifying Glass Icon Seizure Detection in Smart Mouse Cages Using Computer Vision and Machine Learning

Introduction Accurately monitoring animal behavior during pharmaceutical testing is essential in the life sciences industry, but it is extremely time-consuming. SmartCat partnered with a technology-driven research organization to develop an intelligent seizure detection system that is used in a digital cage platform for lab mice. The goal was to automate the detection of rare but […]

Magnifying Glass Icon AI-Powered Personalization Engine for Sports Betting

Our client, a leading iGaming operator, offers a vast and ever-changing landscape of sports events and games for players to bet on.