Data Collection and Reporting Automation with Market Trend Digest Agent

Staying relevant in an industry that is as competitive as AI and Machine Learning is always a challenge, and we know that firsthand here at SmartCat. But, sometimes, merely staying relevant and “keeping up with the Joneses” in the industry is not enough. 

You need to stay ahead.

And nobody felt the pressure of this mindset more than SmartCat’s sales and leadership teams. Each day, they had to spend hours going through social media feeds and email newsletters. 

Hidden in that noise was the critical market intelligence that gave SmartCat the edge. That’s what “staying ahead” really was: hours of manual work. Critical insights were missed, information got outdated, and our teams were left reacting instead of leading.

To help, we built the Market Trend Digest Agent: a digital analyst that cuts through the noise, gathers what matters, and delivers a focused briefing straight into the team’s workflow.

Knowing the right things at the right time – that’s all our teams really needed.

Problem

For our sales and leadership teams, every morning began with the same routine: a long, seemingly endless scroll through LinkedIn and X, as well as digging through internal newsletters.

Why that particular sequence? Because, buried underneath an avalanche of digital noise, was valuable intelligence, such as competitor strategies, shifting customer needs, and new market signals and sales trends.

With crucial insights scattered across multiple sources, the team spent hours painstakingly gathering all the pieces, and often ended up with information that was incomplete or outdated.

Instead of setting trends, they were stuck chasing them. The real problem wasn’t the lack of data, but the lack of accurate and timely information that their teams could actually use.

But, without a centralized system to gather and analyze this data, the sales and growth teams were forced to shovel through all that information manually. 

Solution

To address this challenge, SmartCat set about building and deploying a custom automated market intelligence AI agent. This solution acts as a dedicated analyst, generating daily or weekly reports autonomously, collecting data, filtering, and creating a market trends digest.

Here is a quick overview of what our solution does and how it does it:

• Scrapes unstructured data from LinkedIn, X, and internal newsletters.
• Filters out irrelevant noise using an AI-powered engine.
• Compiles a clear, focused digest tailored to the client’s sales, business, and leadership teams.
• Delivers the digest straight into Slack and Google Docs, right where the teams already work.

In other words, our teams get the exact data they need, where they need it, and when they need it.

Results

The new AI agent-based workflow changed the game, optimizing the process and eliminating the need for teams to do most of their data collection work manually.

And all the AI agent benefits are far from abstract. Here are numbers and field-tested facts that paint a more complete picture:

• Hours saved every week: The agent scrapes social media feeds automatically and autonomously.
• 10 minutes: That’s how long it takes from collection to full report.
• 100+ X posts filtered: Social media noise is eliminated, and only relevant insights are revealed.

With the exhausting manual work out of the way, teams could now focus on the more creative and productive aspects of their work, such as outreach, conversation, and strategic planning.

However, the Market Trend Digest Agent didn’t just automate research – it gave us confidence knowing that our sales and growth teams would never miss a critical market signal again.

About the Client

This was an internal SmartCat project by our very own Smart Labs team, which is behind some of the innovative AI agent solutions used by us and our clients alike.

Because we practice what we preach and actually use the solutions ourselves first.

Technologies Used

To build the Market Trend Digest Agent, we combined AI expertise with robust automation and integration tools:

• LLMs and AI Agents: Intelligent filtering, summarization, and autonomous task execution.
• N8n and Apify: Workflow automation and large-scale web data extraction.
• Slack API and Google Console API: Delivery of digests directly into existing team workflows.
• OpenAI: Natural language processing and contextual understanding.
• Java and Python: Backend development and orchestration logic

AI agents can adapt to almost any industry and use case. Interested in discovering how they could help your organization? Check out our AI agent solutions or book a strategy call with our team!